Privacy Policy

Last Updated: July 30, 2025

At Hele, we place great importance on protecting your privacy.

The QCY App (hereinafter referred to as "this product") is a software and hardware integrated solution provided by Dongguan Hele Electronics Co., Ltd. (hereinafter referred to as "Hele").

This document describes how Dongguan Hele Electronics Co., Ltd. and its subsidiary Guangxi Hesheng Electronics Co., Ltd. (collectively referred to as "we," "us," or "our") collect, use, share, and store information, including personal information (i.e., information that identifies you personally) or information that can be reasonably used to infer your identity (such as your email address or mobile phone IMEI).

Your Consent

By using this product, you agree to allow us to collect and process the information described in this Privacy Policy. Your personal information will be collected, processed, and stored by Hele.

1. How Hele Collects and Uses Your Personal Information

1.1 Account Services

When registering or logging into your account, the App collects your email address, mobile phone number, or third-party account information, as well as your password, registration verification code, country code, and device information (MCC/MNC).

1.2 Basic Personal Information

You may provide basic personal profile information such as username, avatar, gender, height, weight, email, phone number, third-party account info, contact details, date of birth, and address. Your username and profile photo related to Hele services may be visible to other users. When your device (e.g., smartphone, tablet, or PC) connects with our systems, we regularly log technical data and system events.

1.3 Information You Provide in Settings

When you install the QCY APP, the system may request certain information including your phone number, email address, Facebook account information, and general location (e.g., city or country).

1.4 Device Activation and Pairing

During device pairing, the App associates the device with your user account by collecting: device unique identifiers (SN and MAC address), device serial number, unique identifier generated during account registration, user ID, and location data. Due to Android system architecture, location and Bluetooth permissions are required for Bluetooth device pairing.

1.5 Health and Fitness Information

• Health Data: Includes heart rate, blood oxygen levels, stress levels, and activity reminders.

• Fitness Data: Includes workout duration, calorie consumption, exercise count, distance, speed, pace, step count, exercise type, and GPS route tracking.

• Sleep Data: Includes total sleep duration, deep/light/awake periods, bedtime, wake time, sleep score, and number of awakenings.

• Female Health: By recording period length and cycle, it predicts menstruation, fertility window, and ovulation days, along with symptom tracking.

• Location Information: Required for Bluetooth scanning, activity recording, and weather services. For Android 12 and above, users may choose between precise or approximate location.

• Daily Activity Info: Includes step count, calorie burn, workout time, and frequency.

• Device Info Collection & Display: Includes SN, MAC address, device name, type, model, and battery level for data display and identification.

• Notification Function: Accesses phone notification bar data (may include SMS) and installed apps, enabling you to choose which apps can send alerts to your wearable (Android).

• Weather Service: Retrieves phone location data to sync weather updates to your wearable device.

1.6 Feedback

If you submit feedback, we may collect the feedback type, your email or phone number, device information, phone OS version, phone brand and model, and any content you voluntarily provide.

1.7 Technical Information from Your Device

To improve your experience and support updates and troubleshooting for the QCY APP, we collect device details such as earphone model and serial number, hardware and software versions, and mobile phone information including identifiers (IMEI, MAC), operating system, Wi-Fi data (BSSID, SSID, MAC address), crash logs, error logs, and language settings.

1.8 AI Assistant

To enable face-to-face interaction, live recording, AI translation, and AI Q&A services, the app collects the MAC address and device name of your headset and accesses audio data via microphone permission when you use these features. This data is used solely for device authentication and service provision. The app server does not collect or store your personal information. All data generated during use is stored locally on your smart device (e.g., smartphone). You may delete it or uninstall the app at any time (local data will be permanently deleted). We do not and cannot access or control this data.

Additionally, we may collect your account or email to improve your experience, but we do not link it to any function usage statistics or anonymized data.

2. Device Permissions We Require

• Bluetooth: For connecting and binding your earphones or wearable devices, and enabling features such as message synchronization.

• Nearby Device Access: To scan and connect with devices for data sync and control.

• Network Access: To detect network environment and support online features.

• Location: For Bluetooth pairing, locating your headphones, tracking activity routes, displaying weather—this is a required permission.

• Camera: Needed for avatar/photo watch face customization and QR code pairing.

• Notification Access: To receive phone notification content on your watch.

• Microphone: Used for voice recognition and AI assistant features. We do not record in the background without your explicit consent.

• Floating Window: To enable quick connection pop-ups.

• Storage: To save device data, switch avatars, and background customization.

• App List Access: To launch social platform apps for third-party login and sharing.

• Phone Call Permission: Enables making calls from your watch via phone connection.

• Contacts and Call Log Access: Required to display caller ID on your wearable (Android).

• Contacts Access: To view your contact list on your wearable device.

• SMS Access: To display real-time SMS messages on your wearable.

3. Auto-start and Related Launch Instructions

1. To ensure the App can receive device data and push broadcasts when closed or running in the background, the App may utilize auto-start or linked-start capabilities via system broadcasts. This is necessary for core functionality.

2. When content-related push notifications are enabled, the app will only open the corresponding content with your explicit consent.

3. When you open files downloaded within the App, it may trigger related third-party apps.

4. How We Share Your Information

We only share your personal data with third parties when necessary and within the scope of providing selected App services, event participation, gift delivery, and product update notifications.

We may share with the following third parties:

1. MobTech (Shanghai Zhizhi Tao Information Technology Co., Ltd.) – For third-party login and sharing via ShareSDK. See Privacy Policy.

2. AutoNavi (Gaode Software Co., Ltd.) – For location and map services. See Privacy Policy.

3. Tencent Bugly – For crash and exception reporting (IMEI/IMSI/MAC collected). See Privacy Policy.

4. Sina Weibo (Beijing Weimeng Chuangke Network Technology Co., Ltd.) – For login and content sharing. See Privacy Policy.

5. WeChat (Tencent) – For login and content sharing. See Privacy Policy.

6. Mi Push (Xiaomi) – For message push on Xiaomi devices. See Privacy Policy.

7. Huawei Push – For message push on Huawei devices. See Privacy Policy.

8. OPPO Push (Guangdong Huantai Technology Co., Ltd.) – For push notifications on OPPO phones. See Privacy Policy.

9. VIVO Push (Guangdong Tianchen Network Technology Co., Ltd.) – For push notifications on VIVO phones. See Privacy Policy.

10. Mob SDK – For social login/sharing (WeChat, QQ, Weibo). Collects IMEI, IDFA, MAC, OAID, IMSI, MCC/MNC, base station, app list, location, etc. See Privacy Policy.

11. Shenzhen Yixiang E-Commerce Co., Ltd. – For brand info and ad subscriptions. Collects email only with your consent.

12. Facebook SDK – For Facebook login. See Privacy Policy.

13. iFlytek (iFLYTEK Co., Ltd.) – For AI services such as face-to-face chat, live recording, translation, Q&A. See Privacy Policy.

Other limited sharing scenarios:

• External Processing: Contractors or service providers may process data under strict confidentiality.

• Business Transfers: Your data may be transferred if the company or its assets are acquired.

• Legal Requirements: If required by law or legal proceedings.

Note: If you share your information with an external party (e.g., a retailer), we are not responsible for how they handle it.

5. How We Store Your Information

• Storage Location: Mainland China.

• Retention Period: As long as necessary for service delivery and regulatory compliance.

• Upon Expiry: Data will be deleted or anonymized.

6. Communication From Us

We may send SMS, emails, updates, or push notifications. You can opt out of these communications in your device settings.

7. How You Can Manage Your Information

Through the App’s settings or by contacting us, you may:

• Access, modify, copy, or delete your personal data

• Withdraw consent

• Delete your account

• Exercise other rights under applicable data protection laws

8. Protection of Minors

If you are under 14 years old, please ensure your guardian reviews and agrees to this policy before using the App.

9. How to Delete Your Account

You can delete your QCY account at any time from the profile section in the App. Once deleted, the account and related data will be permanently removed within 7 business days (unless retention is legally required). You will no longer be able to log in or use any account-based features, but you can still use features that do not require login.

10. How to Contact Us

If you have any questions, please contact us at: qcy@qcy.com
We will respond to your request or complaint within the legally required timeframe.